Good American Paris City Guide
Good American Paris City Guide
Design for the July 2026 Good American campaign “A Day in Paris”.
The places. The pieces. The Paris Edit, according to French influencer Izabel.
Designed campaign assets spanning digital to retail—including site, email, social, and retail signage—ensuring a cohesive visual experience across every touchpoint.
DESIGN: Leilani Choi
COPY: Karin Eldor
CREATIVE DIRECTION: Dre Shaw
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SUMMER 2026
Homepage
Built around a commerce-first approach, the homepage showcases key products while preserving the campaign's creative vision.
Other Digital Assets
Supporting digital assets for collection page, PLP blocks, email banners, etc.
Retail
Created assets that will be used for cash wrap and seating area